CAMELBAK

SPRING/ SUMMER 2024

How might we develop a bottle that helps promote group hydration while also hearkening back to Camelbak’s roots as a performance hydration brand?

A Drink for Two

Hydration is one of the most important aspects of exercising, but when in groups, it can be difficult to ensure that everyone is recieving the proper amount of water.

Those that are regularly physically active can require up to 64% more water than those that are not.

Defining design

Camelbak Core Tenets

Sculpting

Finding form on paper